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why we're buzzing…

for our April "Trendy and Eco-friendly" theme, we knew Emma was the perfect fashionista choice! she has partnered with People Tree, an eco-friendly and fair trade clothing brand, to promote a young and hip line of eco-friendly and socially conscious fashion. and she's got that sophisticated accent haha - we think it's awesome. :D

emma watson and people tree…

what is People Tree?

an eco-friendly fashion line that is simultaneously changing the world. they are a 'Fair Trade' company. this means they...

• pay fair wages to their employees everywhere in the world
• promote sustainability with their business
• they put money into local communities where their product is produced
• they provide training, and in general, make an intentional effort to help improve the lives of the people who make their product as opposed to taking advantage of them.

emma's connection…

Emma was inspired by People Tree and wanted to help bring a young vibe to organic, socially conscious clothing. she provided input of her own fashion style, and helped People Tree develop a really young and fresh line of cute and comfy organic clothing. she even brought some of her own friends to donate their time and do a photo shoot for the clothing line.

emma talks people tree…

Behind the Scenes - People Tree and Emma Watson